The American fire services has seen numerous challenges in the past year including a global pandemic, civil unrest, a need to enhance diversity and inclusion in the workforce, preparing for and weathering economic impact of these events, seeking to understand the near and long term health consequences for the workforce, and the need to capture and use factual data for decision making and long term strategy. This presentation will provide insights on these issues and present current strategies and best practices for leaders to use to sustain and/or transform their organization and be well positioned to not only survive these times but to thrive!